Hot topics of the week: Many LED companies such as Mulinsen, Jingtai, and Leyard announced price increases

This week, the LED industry has been experiencing major events. Many LED manufacturers have announced that due to the continued decline in LED product prices and the increase in upstream material prices, they will raise the prices of some or all of the company's products. This price increase mainly involves LED packaging and LED display links.

In terms of new products, Samsung’s 89-inch Micro LED TV has officially launched in the domestic market, priced at nearly 750,000 yuan; LG, Skyworth, HP, and United Innovation have also released the latest Mini/Micro LED products. In addition, a number of LED projects have entered the stages of contract signing, construction, and production, involving LED substrate, packaging, display, and lighting.

【Selected Events】

★TrendForce’s 2023 Micro LED Market Report is newly published

TrendForce pointed out in the "2023 Micro LED Market Trends and Technology Cost Analysis Report" that with the launch of Apple's new watches equipped with Micro LED displays and the launch of products, the output value of wearable Micro LED chips will rapidly expand to US$172 million and US$463 million in 2024 and 2025; the annual compound growth rate of output value from 2022 to 2027 will push up to 873%.

★Many LED manufacturers have announced product price adjustments

Recently, many LED packaging and terminal companies have announced product price adjustments. In the context of continued decline in product prices and rising prices of upstream materials, most manufacturers have chosen to increase product prices, ranging from 3.5% to 20%.

TrendForce’s survey found that LED supply chain companies generally have a strong willingness to increase prices. In addition to the number of companies that want to increase prices, some LED chip companies are full of orders, and the items to be increased are also expanding to reduce losses and proactively reduce low-margin orders. The following are the price dynamics of some manufacturers:

★AUO Peng Shuanglang takes over as chairman of Fucai Holdings

On May 31, Fucai disclosed a high-level personnel change announcement. Mr. Peng Shuanglang, Fucai's largest shareholder, AUO chairman and group strategy chief, took over as chairman and general manager. After Peng Shuanglang takes over, he will lead the Rich Collection Group to continue to target the "best compound semiconductor investment platform" and delve into the application fields of Micro LED next-generation display, automotive, sensing, special lighting and new-generation compound semiconductors.

★Xiamen University has built a G2.5 Micro LED laser mass transfer demonstration line

According to news on June 1, the Xiamen Future Display Technology Research Institute, hosted by the research team of Professor Zhang Rong of Xiamen University, has built the world's first 23.5-inch (G2.5, 370mm×470mm) Micro LED mass transfer process demonstration line, developed multi-application scenario, high-performance display MicroLED chip products, achieved high-yield, high-efficiency mass transfer processes, and illuminated monochrome and full-color chip array products.

★Unilumin Technology’s LED movie projection system has received DCI certification again

On May 30, Unilumin Technology announced that the company’s LED movie screen, Unilumin UC-A42, successfully passed relevant inspection tests and became the company’s third movie projection system product to obtain DCI certification. Previously, Unilumin Technology’s UC-A41 and UC-A21 movie screen products have obtained DCI certification in 2021.

[New Products and New Technologies]

★LG releases two Micro LED products, involving virtual shooting and touch screen applications

According to news on June 2, LG Electronics and LG Display have successively released two Micro LED products, namely the LBAF series display for virtual shooting and a prototype of a stretchable touch display product. The pixel pitch of the LBAF series display is 1.56mm, the maximum brightness reaches 1500nits, and the maximum contrast ratio reaches 100000:1;

LG Display’s 12-inch stretchable Micro LED display touch screen version has a pixel density of 100 PPI, a pixel pitch of 40μm, and can be stretched by 20%.

★Hyundai Mobis develops Micro LED car lights that can identify and project road sign information

According to news on May 29, auto parts supplier Hyundai Mobis has developed a high-definition lighting system using 25,000 Micro LEDs. The car lights can project and display road sign information in real time, greatly reducing the risk of night traffic accidents.

★Samsung’s 89-inch Micro LED TV is launched in China, priced at nearly 750,000 yuan

According to news on May 31, Samsung’s 89-inch Micro LED TV was officially launched in China, with a price of nearly 750,000 yuan on JD.com’s official website. Samsung's 89-inch Micro LED TV uses inorganic self-luminous technology. Through the advanced Micro AI processor, the product can independently control more than 20 million Micro LED chips; the brightness of the TV can reach up to 2000nits.

★ Equipped with MiniLED screen, the high-end version of HP Shadow Elf 9 SLIM notebook is now available

According to news on June 2, the high-end version of HP Shadow Elf 9 SLIM notebook is now available for pre-order, with an initial price of 12,999 yuan. The product uses a 16-inch Mini LED screen with 2.5K resolution, 240Hz refresh rate, 100% DCI-P3 color gamut, and 1180nits brightness.

★Skyworth D60U PRO MiniLED display is now on sale, priced at 2,999 yuan

According to news on June 1, Skyworth’s 4K MiniLED professional design display F27D60U PRO is now on sale, priced at 2,999 yuan. The display has 1152 backlight partitions, 2304 lamp beads, 1.07 billion color number, 96W full-featured TypeC and other professional performance configurations.

★United Innovation launches new 4K 160Hz MiniLED display

On May 27, United Innovation 27M2V-D display is now available for pre-sale. The 27-inch 4K 160Hz MiniLED HDR1000 specification is priced at RMB 2,999. The display uses a 384-zone backlight with a brightness of up to 1,000 nits.