Using endorsements as an opportunity to revitalize the Qiangli Jucai brand
With more than 30 years of experience in the industry, Hu Jun has experienced different performance forms and played a variety of roles. He has received labels such as "tough guy", "real man", and "hero professional", and has been recognized by the audience. His dedicated attitude, persistence in pursuing powerful acting skills, and determination to pursue an acting career are consistent with Qianli Jucai’s brand DNA that after 19 years of development, it has always adhered to the mission of “customer first, beautiful display, and popularizing LED large displays as its own responsibility”, insisting on good products to have a good reputation, and determined to popularize the globalization of LED large displays.
As a "strong acting" actor, Hu Jun has won numerous awards for his acting skills. As a "strong product" brand in the LED display industry, Qiangli Jucai has received frequent good news in recent years. It won the first place in unit board product sales and market share in the LED display industry in 2022 and the first quarter of 2023①, and was listed on the 2023 Top 500 Chinese Brands list. One defines "tough guy on the screen" and the other defines "good quality screen". The strong alliance between Qianli Jucai and Hu Jun upgrades the full matrix brand image, uses endorsement power to strengthen the brand power, and creates the brand consensus of "Qiangli Jucai's powerful group". Through the huge traffic brought by the spokesperson, it can break through the circle to a wider group of people and realize the popularization of high coverage of LED large display.
The boundless sea of stars focuses on product research, intelligence and creativity
In Hu Jun's acting vision, solid acting skills and good works are the confidence and confidence of an actor. Similarly, in the world of powerful and colorful LED displays, only products that can withstand quality inspections and environmental tests can be called "powerful products." When Qiangli Jucai was founded, founder Zhu Zhiqiang firmly believed that good products are the core competitiveness of the development of the manufacturing industry. Only by making good products can we win customers. Over the years, Qianli Jucai has focused on improving product quality and production efficiency, and produces every high-quality display screen down-to-earth.
In terms of research and development, Qianli Jucai has built a national key laboratory, established ten major categories of professional laboratory systems, mastered four industry-leading core technologies, gradually upgraded product performance, and continuously improved refresh rate, reliability and stability; it has refined products, enriched product lines, met the needs of more application scenarios, and provided users with more diverse product choices.
In terms of production quality control, in order to ensure product quality, Qiangli Jucai has formulated strict quality control standards and introduced the world's advanced automatic testing equipment to test all raw materials to ensure product quality from the source; during the production process, more than 30 processes, more than 40 production stations and as many as 135 line shutdown standards have been set up. No matter if a problem is found in any link, the production line shutdown mechanism will be triggered immediately. Each display screen of Qianli Jucai has gone through more than 100 inspections and 100% aging test before leaving the factory. It is controlled at every level to ensure better quality, more stable performance, more reliable use, and bring a better product experience to users.
Stars Chasing the Light, opening up frontiers and territories with channel services
Hu Jun is recognized and loved by the audience not only because of his excellent acting skills, but also because he always keeps the audience at heart and is willing to listen to their comments and opinions, which coincides with Qianli Jucai's concept of "user first, beautiful display".
Qianli Jucai insists on paying attention to customer experience, providing one-stop quality services to every customer, and has established a complete pre-sales, sales, and after-sales service network across the country. It now has more than 150 dealers and more than 22,000 brand engineering service providers, truly localizing services. In addition, Qianli Jucai provides customers with 24-hour all-weather service, responds to customer needs in a timely manner, and cooperates with the technical research and development team for technical support to solve customers' problems anytime and anywhere, and achieve professional and large-scale services. In addition, Qiangli Jucai proposed the strategy of "deep channels and winning services" in early 2023, steadily and steadily continued to promote channel layout, expand sales and service networks, and accelerate the goal of popularizing LED large displays.
The star shines and the all-star product camp is unveiled
From the star squad leader of a Chinese opera to a powerful first-line actor, Hu Jun, the brand spokesperson of Qiangli Jucai, has used his excellent acting skills to create classic characters on the screen one after another; from an unknown factory to the industry's "first in sales and market share" company, Qiangli Jucai focuses on the field of LED displays and has forged industry classic products one after another with ingenuity and quality.
1. Domestic first launch of P10 monochrome product, establishing industry status
In 2007, Qianli Jucai took the lead in developing P10 monochrome products, which are deeply loved by users for their superior quality and stable performance. To this day, the Qiangli Jucai P10 family has added new products such as Asia Outdoor, becoming a quality benchmark star in the field of LED display monochrome.
2.Q Pro hardcore attack Interpretation of powerful all-round stars
The Q series has become the flagship product of Qicai since its birth. It meets the different needs of customers with rich product models and is an important engine to promote the mission of popularizing LED large displays. Among them, the Q series Pro version uses PWM-SS driver chips, high-quality lamps, and has been upgraded to 4200Hz true super brush. It promises a three-year warranty. With the advantages of ultra-high refresh, ultra-high configuration, ultra-performance, and ultra-long warranty, it has become a well-deserved all-rounder.
3. Variety of good screen soft module R series, creative display traffic star
In 2022, Qianli Jucai launched the soft module R series, with unique advantages such as soft outside and stiff inside, versatile shapes, and convenient installation, making the wonderful world more than just a flat surface.
4. New star products are blooming and opening up the road to diversified development.
In 2023, Qianli Jucai will expand its product line and launch new star products such as Mingyue series transparent screen/grid screen, Magic Cloud series rental screen, Yufeng series intelligent control conference screen, indoor GOB coating products, etc., using technology to empower product innovation and lead industry development with innovation.
Hard-core strength, born with a good screen! With strong product strength as an important support, Qianglijucai is deeply involved in the LED display industry, based in South China, radiating across the country, and then popularized in more than 130 countries and regions around the world, promoting Chinese brands to the world, allowing more people to see Qianglijucai.
Qiangli Jucai joins hands with powerful actor Hu Jun to convey to the outside world the original intention of popularizing the Qiangli Jucai brand and product strength. In the future, we look forward to Qianli Jucai and Hu Jun creating more wonderful things in the journey of expanding the popularization of LED large displays!
①Data source: Omdia "LED Unit Board Product Shipment Analysis - China" 2023 edition (published in June 2023)
Data description: "Market share" in the report refers to "shipment area market share
Statistical object: LED display unit board products
Statistical time: full year 2022, first quarter of 2023
Statistical area: Mainland China market
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